Future London Assets

Pipeline overview

Fenrir Properties is actively pursuing hospitality and living assets across London, with a focus on sites that have strong transport links, realistic demand fundamentals and scope for planning permission or change of use.

The pipeline includes conversions of existing buildings, new-build schemes where hospitality or living are the core use, and mixed-use developments where Fenrir can take responsibility for the hospitality or living component.

Target profile

Fenrir seeks buildings or sites in Greater London suitable for serviced studios, serviced apartments or hotel-style accommodation. Typical characteristics include proximity to transport hubs, areas with corporate or contractor demand, and buildings where planning or licensing can be secured for short-stay accommodation use.

Approach to new projects

Each opportunity is appraised for demand, planning feasibility, construction or conversion cost, and operational viability. Fenrir can acquire freehold, take long leases, or structure joint ventures with landlords or investors depending on the asset and counterparty.

The focus is on projects where Fenrir can add value through development management, brand, operations and long-term asset management rather than acting as a passive landlord.

Next steps

Projects in the pipeline move from initial appraisal through to planning, legal due diligence, and financial structuring. Once planning and commercial terms are confirmed, development or conversion work commences, followed by fit-out and handover into operations.